The future of copywriting: Don’t fear AI; here’s why it won’t take your job

Photo by Visax on Unsplash

Lately, it seems you can’t get out of bed without tripping over a story about ChatGPT and AI.

It’s everywhere, like an annoying song that went viral.

And all the talk is creating a mental doomsday movie where many copywriters think they will soon be without a job and living in a van down by the river next to our dear friend Matt Foley.

But then, like a mustard stain on a clean white shirt that can only scream humanity, there’s an overlooked observation about businesses that offers hope in an AI-obsessed world.

Businesses are busy and will always pay someone to do the work they don’t want to do or have the time to do. That’s the nature of business.

The obvious is overlooked

It doesn’t matter that AI can write and produce content at lightning speeds because the reality is that many business owners still don’t have the time to do the work and will pay someone to do it.

And it’s because they’re busy.

If you’re a business owner, here are just a few tasks you have on your plate:

• Overseeing daily operations
• Managing and training staff
• Answering customer…